WELCOME TO BORUSSIA DORTMUND

During the 2025/26 summer break, I developed a small, cohesive design campaign for BVB focused on the three new signings Silva, Chukwuemeka, and Anselmino. The goal was to showcase each player individually while creating a visual thread that clearly unites all the graphics as part of a single series.

I created a visual world that captures the club’s energy, the players’ personalities, and the dynamics of the transfer season. Each graphic was given its own character, supported by bold colors, precise typographic elements, and a modern, powerful composition. Despite the individual nuances, the series came together as a harmonious whole, presenting the new signings as part of a shared story.

The campaign aimed to excite fans, generate attention, and build anticipation for the new season. Through a consistent design language and a focus on the expression and identity of the players, the series worked both aesthetically and emotionally. For me, it was an exciting project that perfectly combined creativity, sporting passion, and visual brand management.

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